Applied economics · Aotearoa New Zealand N°01 — Home ©2026

We help organisations prove and communicate the value they create.

A wider account of value. A stricter standard of proof.

We use whakapapa economics to reveal value that standard reporting often misses: value that moves through whānau, relationships, whenua, institutions and time.

We work from two knowledge systems: mātauranga Māori and applied economics. Our clients include iwi, rūnanga and Māori entities, kaupapa Māori programmes, government agencies and funders, research institutes, and purpose-led businesses. The common thread: outcomes that matter, decisions that need evidence, and audiences that expect the numbers to hold up.

PhD economists  ·  mātauranga Māori + applied economics  ·  independently reviewed

A pōhutukawa tree in bloom on the Aotearoa coastline
01 One method, the proof you need How it fits together
Whakapapa Economics produces SROI, cost-benefit and value for money One method at the centre, three proof outputs branching from it. Whakapapa Economics the method · built on welfare economics SROI Cost–benefit Value for money

One method, Whakapapa Economics — and whatever proof your audience needs: SROI, cost–benefit, or value for money.

02 Communicated value Māori, and beyond

We prove the full value of what you do.

$5.40

of social value for every $1 invested.

He Oranga Poutama (Sport NZ)
Full SROI evaluation · CBAx aligned

More of our work →

03 Learn Open by default

A learning hub, not just a consultancy.

We publish our methods openly. Read about tauutuutu, the Māori principle of escalating reciprocity, or Whakapapa Economics, the open method we wove together and steward. The full SROI guide and our other Learn pages are free to use, and the Notes carry the field thinking behind the work.

Full SROI guideGuide · Free TauutuutuConcept Whakapapa EconomicsMethod Notes12 essays
04 In their words Pūhoro Charitable Trust

These have been invaluable tools and taonga for Pūhoro in helping us quantify and fully understand the positive effects that our programme has on rangatahi Māori in STEMM.

Kemp Reweti  ·  Manahautū / CE, Pūhoro Charitable Trust

Get in touch

Start with a conversation.

The first kōrero is free, with no preparation needed. Tell us what you are working on and we will tell you honestly whether we can help.

Get in touch